Info screen

Looking for an information screen for your company, store, practice, school, catering or other public space? Narrowcasting from Wizarts Media is the solution.

What is narrowcasting?

Narrowcasting is a form of communication in which specific information is displayed on digital screens, aimed at a specific target group and location. Unlike broadcasting, which focuses on a wide audience with the same message, narrowcasting is designed to show targeted and relevant content to a select group of people. This can range from internal communication within companies to external marketing in stores or public spaces.

What can narrowcasting be used for?

Narrowcasting can be used in various sectors and contexts. Here are some important applications:

Corporate communication

In organizations, narrowcasting is often used to inform employees about company news, KPIs, meetings and other important announcements. Screens can be placed in communal areas such as the canteen or reception.

Retail

Stores use narrowcasting to inform customers about offers, product information and special promotions. This can be done both inside the store and in shop windows to attract passers-by.

Healthcare

In hospitals, pharmacies and other healthcare practices, narrowcasting screens are used to provide patients in waiting rooms with information about waiting times, health tips and other relevant content while they wait.

Educational institutions

School and other educational institutions use narrowcasting to display timetable changes, events and other important information that students need to see quickly.

Hospitality

Hotels, restaurants and cafés use digital menu boards and promotions via narrowcasting to inform their customers about menu items and special offers.

Public spaces

In airports, stations and other public places, narrowcasting screens are used to provide up-to-date travel information, weather forecasts and advertisements from local businesses.

Sports clubs

Narrowcasting screens can be used at sports clubs to keep members informed about matches, events and team information.

Narrowcasting is a powerful communication tool that helps organisations effectively reach their target groups with relevant information at the right time and in the right place. It offers numerous possibilities for both internal and external communication in various sectors.

	Small	Middle	Large
Software license	✓	✓	✓
Installation	✓	✓	✓
Monitoring and support	✓	✓	✓
Content pack	✓	✓	✓
Custom templates	✓	✓	✓
Content design		✓	✓
Content management			✓
Content planning			✓
Prijs per maand*	€199	€249	€299

*The duration of the subscription is 12 months and will be automatically renewed annually for a period of 12 months. This extension is n.a. if either party terminates the subscription in writing no later than 30 days before the end of the subscription period.

Software license

A software license is a legal agreement that sets out the terms under which software can be used. This includes the number of screens, the duration of use and any restrictions on copying or distributing the software.

Installation

Installing narrowcasting software involves downloading the application, running the installation procedure and configuring the settings to ensure it functions properly within your network. This may also involve installing hardware components, such as digital screens and media players, that are required to display content. It is crucial to meet system requirements and apply any updates or patches for optimum performance.

Monitoring and support

Monitoring and support are essential to ensuring the smooth operation of the narrowcasting system. This includes real-time monitoring of hardware and software performance, as well as support for technical issues. Support is provided via various channels such as telephone, email or chat, so that issues can be resolved quickly to minimise downtime.

Content pack

The content pack consists of pre-designed templates, images, videos and other media elements that can be used for the information screen. This package helps to quickly create attractive content without having to design everything from scratch. Using the content package can also contribute to consistency in branding and message communication.

Custom template design

Custom template design involves creating unique templates that are specifically tailored to an organization’s branding and communication goals. This process involves working with designers to create visual elements that are not only aesthetically pleasing but also work functionally within the narrowcasting system. A well-designed template can help to effectively communicate information to the audience.

Content design

Content design refers to the process of combining text, images and videos into a cohesive whole that is suitable for display on digital screens. This includes aspects such as layout, use of color, typography and animations that all contribute to how information is perceived by viewers. Effective content design ensures that messages are clearly conveyed and visually appealing to the target audience.

Content management

Content management involves organizing, storing, and updating all digital content used in the narrowcasting system. This can range from simple text updates to complex changes in multimedia content. A well-managed system allows new content to be added quickly or existing content to be modified without interruption to broadcasts, which is crucial for timely communication with viewers.

Content planning

Content planning is the process of determining what content should be displayed on the information screens and when. This requires strategic considerations about timing, audience segmentation, and relevance of the message to current events or campaigns. Effective content planning ensures that viewers always receive relevant information at the right time, which contributes to engagement and effectiveness of communication efforts.